What is Product Listing?

Product listing is the process of uploading products and services to an eCommerce site, including all essential details. It can also be classified as a data entry job, where you enter your company’s products and services under the appropriate categories, whether your eCommerce store is on Shopify, WooCommerce, Amazon, eBay, Magento/Adobe Commerce, or any other platform. Products listed on eCommerce sites are filtered by customers based on criteria such as colour, size, shape, and price. Proper product listing ensures that your products are correctly categorised, making them easier to find when someone searches for them.


Every element on the product page should be thoughtfully designed to enhance the shopping experience for customers. This includes important details such as product prices, SKUs, product titles, descriptions, and images or photos. It's also essential to display your bestsellers and new offers prominently. Additionally, organizing product variants by their different attributes and values can help maximize your offerings, ensuring users can navigate seamlessly through your online store..

E-Commerce Store Product Listing

Here to effortlessly create, edit, and manage your listings, whether you choose to handle them in bulk or one at a time.

Marketplace Product Listing

On hand to connect with customers wherever they shop, broaden your market reach, and watch your sales grow exponentially.

Multichannel Product Listing

Maximise your reach by listing once and selling everywhere. Simplify your product listings and data management processes to save valuable time and money

Here to help too:

  • Migrating to new a E-Commerce store?
  • Thinking of new a Marketplace?
  • Ready to move to a Multichannel or Multi-carrier system?

E-Commerce Product Listing job descriptions - Samples

A product lister plays a crucial role in an e-commerce company by crafting compelling product listings that effectively showcase items for sale online. This include highlighting features and benefits of each product to also engaging potential customers, driving sales and enhancing the overall shopping experience.

  • Adding newly acquired products to database.
  • Making sure product descriptions and details accurately reflect the items being sold.
  • Identifying and correcting any incorrect product data.
  • Adding products to our various sales channels.
  • Provide support for product listings, pricing, and updates across various e-commerce platforms.
  • Monitor inventory levels and assist with the order processing.
  • Coordinate with logistics teams to ensure timely order fulfillment.
  • Track and report on sales performance and online traffic.
  • Assist in responding to customer inquiries via email and chat.
  • Collaborate with the marketing team to improve product visibility.
  • Support the daily management of the company’s Magento e-commerce website.
  • Update and maintain website content, including product listings, images, descriptions, and promotional banners.
  • Upload new products and ensure all content is accurate, consistent, and up to date.
  • Collaborate with external developers to resolve minor website issues.
  • Work closely with internal teams to ensure that product and marketing information is correct and delivered in a timely manner.
  • Assist with basic digital marketing updates, including email campaigns and social media posts.
  • Help monitor and report on website performance using tools such as Google Analytics or Looker Studio.
  • Upload and list products on various online platforms, including eBay, Amazon, and our own websites.
  • Optimise listings to improve sales conversion rates.
  • Maintain listings, item descriptions, and product photos.
  • Create eye-catching product images for our product pages.
  • Ensure that marketplaces are updated with the latest products.
  • Perform other ad-hoc eCommerce duties as needed.
  • Create and manage product listings using Excel or specific templates for each platform.
  • Upload product information, including titles, descriptions, specifications, and images provided by suppliers.
  • Ensure accurate categorisation and tagging of products.
  • Optimise listings for SEO according to platform-specific guidelines.
  • Maintain consistent data formatting across all platforms.
  • Monitor listings for errors or inconsistencies and make corrections as necessary.
  • Experience with Shopify or another e-commerce administration system.
  • Comfortable with product creation, including variants, collections, inventory settings, and making simple edits to themes and content.
  • Familiar with order processing, including verifying orders, coordinating with fulfillment and warehouse teams, and using shipping apps or integrations.
  • Strong focus on data accuracy and attention to detail; ensuring that product metadata and SKUs are correct is essential.

Importance of Product Listing

Product listing pages, often referred to as category pages, are typically the first touchpoint for visitors searching for products online. Crafting an exceptional product listing page is crucial, as it directly shapes buyer perception, enhances user experience, and drives sales. Think of it as your opportunity to make a powerful first impression—your goal is to come across as professional, organised, and inviting. The way you showcase your products is fundamental to the success of your eCommerce business.


A compelling product listing page can significantly elevate your conversion rates. While robust marketing campaigns and effective eCommerce funnels are essential for attracting interested customers to your site, it’s vital to ensure that your product listing page truly fulfills its role: creating a seamless and enjoyable shopping experience for every visitor. Shoppers are more likely to purchase when your page features engaging product descriptions, stunning images, intuitive navigation, and thorough information. Make your product listing page a standout destination that converts curiosity into sales!

Ready to try our services?

Call our team on 0203 916 5556 or fill out the form for a free call back consultation.

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    Here are a few answers to our most common questions

    E-Commerce Product Listing FAQs

    Every websites after development needs experts or an expert who will do maintenance tasks and other essential roles in connection with the upkeep of websites. You might call them “Website Manager”, “Content Manager”, “Webmaster”, “Website Administrator” or something else.

    • Managing of current online store/s.
    • Listing and Updating e-Commerce websites such as Magento, Shopify, WooCommerce with new products
    • Listing and Updating marketetplaces such as eBay and Amazon with new products
    • Ability to use multi-channel listing software such as ChannelAdvisor, Linnworks etc to list products to store and marketplaces.
    • Liaising with warehouse team - Printing and sharing of shipping labels, packlist and invoices.
    • Social Media updates on Facebook and Instagram.

    If you already have your website, we can help maintain, market and promote your website. There are various tasks involved. For example, if you want your website updated immediately with i.e. banner changes, contents, domain issues, code errors etc. then sign up to our “ON DEMAND WEBSITE HELP” plan.
    Alternatively, if you want us to fully maintain your personal, business website daily sign up to our “MONTHLY WEBSITE MANAGEMENT” plan.

    Tasks you want completed are entirely up to you. Typical work includes changing banners, adding, deleting text information, product entry, fixing broken links etc.

    Payment is easy and simple. For example, “ON DEMAND WEBSITE HELP” plan will require immediate half payment. For “MONTHLY WEBSITE MANAGEMENT” plan we will bill clients with monthly invoices.

    As an individual or as a company signing up to one of our “Website Management” plans will be a huge money saver. The areas in which money will be saved money include following:

    • Website hosting is provided to you if you sign up to any of our monthly plans.
    • Domain name is provided to you if you sign up to any of our monthly plans.
    • Software applications such as Adobe Photoshop, Dreamweaver etc. This is an advantage because as a company you will not need spend over £400 on these applications

    Most of the time they are done the same day although larger or more complex changes can take a little more time and are generally completed within 48 hours.